In the mood for lightness? Guerlain brings a breath of poetry to the Champs-Élysées with a free photo exhibition that will make you see life in... bubbles! From February 13 to April 21, 2025, Guerlain is inviting Charles Pétillon, a visual photographer with a dreamlike, ethereal universe, to take over its historic boutique on the World's Most Beautiful Avenue with his series of images entitled "Rendre visible l'invisible" ("Making the invisible visible"). His playground? White balloons, which he floats in unsuspected landscapes to reveal the invisible and turn our view of everyday life on its head.
This collaboration was born out of the launch of Pêche Mirage, Guerlain's latest fragrance, for which Pétillon designed a limited edition and an exceptional Piece flirting with the evanescent. This encounter between art and fragrance is on free display in the heart of Paris, at 68 Champs-Élysées.
His art, minimalist in appearance but charged with meaning, plays with lightness to capture those suspended moments that elude us. Her site-specific installations, both poetic and intriguing, are illustrated in this series of photographs that awaken us to what we pass by every day without paying attention. An invitation to explore the world around us in a different way.
An exhibition like an air bubble, to be seen from February 13 to April 21, 2025 at 68 Champs-Élysées, before it evaporates...
Dates and Opening Time
From February 13, 2025 to April 21, 2025
Location
Guerlain Boutique
68 Avenue des Champs-Élysées
75008 Paris 8
Access
Franklin-Roosvelt metro station
Prices
Free