Betjeman & Barton releases a tea for the 100th anniversary of the brand

Published by Laura B. · Published on 10 October 2019 at 17h26 · Updated on 10 October 2019 at 17h27
French tea brand Betjeman & Barton already turns 100 years old. On the occasion, the Parisian tea dealer has created a special recipe called, “Les Invités”.

It’s not every day we’re 100 years old! To great anniversary, great novelty!
After launching a few weeks ago a tea for children, for its 100th anniversary, Betjeman & Barton – that provides over 250 teas from all over the world – launches its new tea in limited edition, “Les Invités”.

Betjeman & Barton, a brand taken over in 2018 by maître chocolatier Michel Cluizel, has called in illustrator Clémence Monot for the design of the box of “Les Invitéstea. For this white and very elegant collector’s box, Clémence Monot has associated tea and Paris (cradle of the brand) with an Eiffel Tower surrounded by cherry blossoms and tropical plants.

Thé des 100 ans de Betjeman & BartonThé des 100 ans de Betjeman & BartonThé des 100 ans de Betjeman & BartonThé des 100 ans de Betjeman & Barton

But what interests us the most is what this lovely box contains! The “Les Invitéstea is a special composition for Betjeman & Barton’s 100th anniversary based on natural green tea from China and jasmine tea, unveiling notes of rose and lychee.

Les Invitéstea is sold in a 200g box for €34.60, available online and in stores, especially at Betjeman & Barton’s historic store on Boulevard Malesherbes and Betjeman & Barton tea bar, close to the Cirque d’Hiver.

Practical information

Prices
34.60 €

Official website
www.betjemanandbarton.com

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