Carte d’Or pop-up store in Paris

Ice-cream lovers, this is for you. Maison Carte d’Or opens a pop-up store in the Marais to celebrate sunny days coming back. Head to this chic and cozy store from 5 May to 29 July to try out delightful frozen pastries thought up by pastry chef Yannick Tranchant.

Sunny days are coming, as well as ice-creams! Like Magnum last year, Maison Carte d’Or launches its pop-up store. Then, from 5 May to 29 July 2017, you can treat yourself while discovering original and gourmet creations. Scooping ice-cream out of the container preserved in the freezer is ancient history, at Maison Carte d’Or, you can treat yourself with brilliant frozen pastries custom-made or made by Yannick Tranchant who is the pastry chef at the Neva Cuisine and Pastry chef of the year by Omnivore festival. A high gourmet level is waiting for our taste buds.

Located at 18 rue de Turenne in the 4th arrondissement, this pop-up store covers a 120 square-meter surface. The shop is elegant and design with simple lines and trendy colors. In short, a contemporary decor like a pastry jewelry store. As you walk into the shop, you are caught by the pastry bar unveiling ice-creams and toppings. Once you have your treat in hands, you should have a seat in the cozy and welcoming lounge area.

La Boutique éphémère Carte d'Or à Paris

You can capture this gourmet moment in the photocall area and make your friends be green with envy on social networks.

 La Boutique éphémère Carte d'Or à Paris

Okay, this is amazing but what do we eat? Well, demanding guests will be able to create their own frozen treat. We start with a base, a macaroon in May, choux au craquelin in June and a meringue in July. Then, we choose a cream among wonderful recipes (vanilla, strawberry-lime, exotic, chocolate...). We add ice-cream of course, or sorbet to choose among over 6 flavors (vanilla, caramel and fleur de sel, dark chocolate, strawberry, mango or pistachio...). You top the whole thing with 2 toppings to choose among ten ingredients (grated coconut, apples, crunchy golden pearls, strawberry powder, rose petals, lime zest or caramelized black sesame...). You finish your creation with a hint of Carte d’Or gold power for the awe-inspiring effect (and also because it is the brand’s signature)!

 La Boutique éphémère Carte d'Or à Paris

But why choosing when a chef is here to make them for us? The choice is too large and you are lost? Let yourself be tempted by Yannick Tranchant’s creations:

In May, frozen macaroons:

  • The Impertinente: pink macaroon, vanilla ice-cream, strawberry-lime cream, fresh strawberries and strawberry powder.
  • The Envoûtante: white macaroon, mango sorbet, exotic cream, grated coconut and lime zests.
  • The Craquante: green macaroon, pistachio ice-cream, vanilla cream, fresh raspberries and caramelized pistachio.
La Boutique éphémère Carte d'Or à Paris

In June, frozen choux au craquelin:

  • The Rêveuse: caramel chou puff, caramel and fleur de sel ice-cream, caramel cream, caramelized black sesame and apple chunks.
  • The Audacieuse: pink chou puff, strawberry sorbet, strawberry-lime cream, strawberries and lime zests.
  • The Mystérieuse: brown chou puff, dark chocolate ice-cream, praline cream, chestnuts and crunchy golden pearls.
La Boutique éphémère Carte d'Or à Paris

In July, frozen meringues:

  • The Charismatique: pink meringue, strawberry sorbet, vanilla cream, strawberries and strawberry powder.
  • The Enigmatique: white meringue, lime sorbet, lemon cream, crunchy golden pearls and lime zests.
  • The Fantastique: brown meringue, dark chocolate ice-cream, chocolate cream, chestnuts and crunchy golden pearls.

La Boutique éphémère Carte d'Or à Paris

That’s all very well but it is time for a frozen dessert!

Discover the pictures of the opening in the company of Audrey Fleurot (actress), Paloma Coquant (actress), Guillaume Sanchez (Top Chef contestant) and Yannick Tranchant…:

Inauguration de la Maison Carte d'Or à Paris

Practical information:
Maison Carte d’Or shop
18 rue de Turenne, 75004 Paris
Metro station: Saint Paul
From 5 May to 29 July 2017
Tuesdays to Thursdays from 12:30 p.m. to 9 p.m.
Fridays to Saturdays from 12:20 p.m. to 11 p.m.
Sundays from 12:30 p.m. to 5 p.m.
Closed on Mondays
Price per pastry: €5,50
Availability: macaroon in May, chou puff in June and meringue in July



My B.
Last updated on 5 May 2017

Practical information

Opening Time
From 5 May 2017 to 29 July 2017



    18 Rue de Turenne
    75004 Paris 4

    Métro Saint Paul

    la pâtisserie glacée: 5,50 €

    Recommended age
    For all

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