Boucheron blows 160 candles and to mark the occasion, the jeweler reopens the door of the Hôtel de Nocé housing its studio-store. A historic address in Paris participating to the international influence of the French capital in the luxury field. After several months of renovation work, Place Vendôme first jeweler is ready to welcome the public again within its store-studio.
The 26 Place Vendôme is a particularly meaningful address for Boucheron. Much more than a store, these walls also are the theater of a production shop and a creation studio. There, we also discover Maison Boucheron private apartment. The brand’s privileged clients can get the luxury of spending a night with views over the Place Vendôme while the hotel service is provided by the Ritz.
Entirely renovated, this address bathes in daylight and is the jewelry house flag holder. Here, ancient rubs shoulders with contemporary and the whole is as timeless as Boucheron creations. The legendary collections are displayed so that the natural light highlights the shimmering of the stones adorning these treasures. A scenography that will amaze more than one curious.
26, place Vendôme
75001 Paris 1