More than one Parisian has been surprised: this Tuesday June 8, from noon, many people have been able to see a giant flag flying above the top of the Eiffel Tower. Even more surprising, this flag is decorated with drawings and logos that do not seem to make a lot of sense. Artistic happening? Advertising campaign? Many people wondered about what this flag means.
Paris City Hall did not want to address it but the flag is linked to the 2024 Summer Olympics. Our peers from Actu.fr noticed on the Champ de Mars a decree from June 3 reading “tests” will be carried out from noon to 7 p.m. on June 8 on the Eiffel Tower. This order explains tests are carried out “as part of location spotting for the Organizing Committee of the Olympic Games”.
The city hall spoke about “ongoing testing”. A drone is flying over the area, to control and check the installation is properly working, undoubtedly.
The more likely hypothesis lets us think huge flags displaying the Olympic rings might be set on the Iron Lady in the summer 2024. A hypothesis implicitly confirmed by Anne Hidalgo’s former deputy mayor for sports and now head of the SETE (the company managing the Eiffel Tower) Jean-François Martins.
The man told our peers from Le Parisien an installation of this size “has never been done before. We wanted to field trial it”. He adds the flag is “as big as a soccer field”.
Dates and Opening Time
On 8 June 2021
75007 Paris 7
Métro ligne 6 ou 9 station "Trocadéro", ligne 6 station "Bir-Hakeim", RER C station "Champ de MArs - Tour Eiffel"