H&M is back with another XXL collaboration , this time with a piquantly romantic designer: Polish stylist Magda Butrym. Having worked with some of the greatest names in fashion - from Versace and Mugler to Balmain and Roberto Cavalli - the Swedish giant is banking on the bucolic elegance of this designer with an ultra-feminine DNA, a member of the Paris Fashion Week calendar. See you on April 24, 2025 for a capsule collection that promises to be intoxicating ...
Minimalism with couture accents, bohemian sensuality and refined details: this is the signature of Magda Butrym, whose style oscillates between romance and modernity. Since launching her label in 2014, she's been rewriting the vocabulary of glamour by adding a handcrafted touch inspired by her Slavic heritage. Her creations? Steamy drapes, 3D-sculpted roses and sculptural cuts that poetically embrace the body. A veritable Garden of Eden for fashion lovers!
H&M and Magda Butrym have imagined a collection in which flowers are not just a detail, but the common thread. The capsule 's highlight? A ruffled mini-dress, a veritable walking bouquet for those who want to make their mark as the queen of flower power. The more discreet can set their sights on a black floral-print aviator jacket, perfect for adding a romantic breeze to their everyday looks.
Jacquard coats, suits, heels, wispy scarves and jewelry complete this blossoming wardrobe.
As we all know, H&M collabs never stay on the shelves for long! After Rabanne, this Magda Butrym x H&M collection promises to be a veritable gold rush... or rather, a rose rush. Prepare your wishlists, sharpen your alerts and save the date: April 24, 2025 is the big day. Ready to pick your favorite piece?
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