


New Balance opens a pop-up dedicated to the legendary 1906 sneaker in the heart of the Marais. This weekend, October 28–29, 2023, drop by to discover its story through a free exhibition and workshops, enjoy a coffee while browsing a stylish bookstore, and share the values of vintage fashion at a dedicated talk. Head to this cool, welcoming space to see how New Balance, once considered unfashionable, has become a staple of fashionistas’ style.