The French athletes' wardrobe for the Paris 2024 Olympic Games is unveiled with a collaboration that promises to cause a stir on and off the pitch! Fashion and sports experts Stéphane Ashpool x Le Coq Sportif have joined forces to create a collection of sporty, dynamic outfits that exude a Parisian aesthetic.
When designer Stéphane Ashpool, head of the Pigalle brand, teams up with renowned French outfitter Le Coq Sportif, you can expect an explosive mix of style and functionality! Each outfit, whether for training, competition or performance, is imbued with thesporty-luxe aesthetic for which Pigalle is renowned. Dynamic cuts, new gradients and a pop palette of colors capture the super-vitamin energy of the Games, symbolizing both unity and diversity.
In all, more than 600 Olympic and 300 Paralympic athletes, 30 federations and 63 disciplines will be dressed in stylish, technical creations designed to accompany them in their quest for medals, but also to reflect the spirit of modern France. In addition, while waiting for the first events to take place, France has already won theeco-responsibility challenge with flying colors, since more than two-thirds of the clothing for the Olympics is made in France, after two years of development to considerably reduce their carbon footprint. As a result, Stéphane Ashpool has not lost sight of his objective: to promotelocal craftsmanship and French know-how.
From judo kimonos to gym leotards, every detail is designed to combine performance and aesthetics. Athletes will stand out in ensembles in shades of turquoise-ecru-cinabre, a dynamic reinterpretation of the tricolor flag that embodies the visionary spirit of these forward-looking Games.
So let the Games begin! Whether in the stadiums or on the streets of Paris, French athletes will be flying the flag. One thing's for sure: with Stéphane Ashpool and Le Coq Sportif at the helm, fashion, craftsmanship and sport have never been so closely linked!
The collection will be available in Paris 2024 and Le Coq Sportif boutiques.
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Official website
www.paris2024.org
Paris 2024: where can you find the official stores for the Olympic Games in the capital?
