MSFTSrep, the brand of Jaden Smith, installs a pop up at Galeries Lafayette Champs-Élysées

Published by Audrey de Sortiraparis · Published on February 23th, 2023 at 04:40 p.m.
Jaden Smith has chosen Galeries Lafayette Champs-Élysées to install the first French pop-up of his sportswear fashion brand MSFTSrep. From February 24 to March 20, 2023, head to the most beautiful shopping spot in the world to discover the summer collection, ultra colorful and ultra cool, of the famous singer!

Novelty alert! MSFTSrep is coming to France for the first time and exclusively to Galeries Lafayette Champs-Élysées, from February 24 to March 20, 2023. Jaden Smith's ready-to-wear brand is setting up a brand new pop up on the second floor of the store and unveiling its Spring-Summer 2023 collection "MSFTSrep Trippy Summer".

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Are you a fan of new concepts? You won't be disappointed with the number of pop-up stores of all kinds that abound in the capital. Fashion, jewelry & accessories, beauty & sports, home decor, i-tech or food, there's no shortage of ideas and inspiration to pique everyone's interest. [Read more]

At the intersection of fashion, music and activism, this unisex collection reflects the diverse strengths of its designer, Jaden Smith, while celebrating community and nature. From jackets, hoodies, T-shirts, pants, bags and accessories, the label's ultra-flashy sportswear pieces are heavily inspired by the cool style of Jimi Hendrix, the Beatles and the music of the 1960s.

To stay true to the image of the brand and highlight its extra colorful creations, the pop up store at Galeries Lafayette displays the MSFTSrep collection in a minimalist decor, invaded by greenery. Some pieces even extend to the main staircase of the store.

The opportunity to see if the young Smith excels as well in music as in fashion!

Practical information

Dates and Opening Time
From February 24th, 2023 to March 20th, 2023

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    Location

    60 Av. des Champs-Élysées
    75008 Paris 8

    Access
    Subway: Franklin D. Roosevelt (lines 1 and 9)

    Official website
    www.galerieslafayette.com

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