Le Marais has found a new vision of fashion—and it wears glasses! South Korean brand Gentle Monster has arrived in the 3rd arrondissement with its very first European flagship store, a stunning space whereeyewear flirts with contemporary art.
Here, there are no simple frames lined up on shelves. We are literally immersed in a world halfway between a futuristic gallery and a robotic cabinet of curiosities.
As soon as you enter, your gaze is drawn to the GIANT HEAD KINETIC OBJECT, an installation by Gentle Monster Robotics Lab. Three faces, three expressions, three emotions: in the center, a face gently closes its eyes, while two others—one larger, the other smaller—orbit around it, as if in deep mechanical thought. A hypnotic work that brings the complexity of the human mind to life... and dazzles the retina!
On the first floor, we look up at STAR, a luminous object that captures natural light to diffuse a glow reminiscent of the morning sun. A poetic nod to introspection, personality, and all the emotions that inhabit us.
With this Parisian boutique, Gentle Monster is turning its attention to Europe and proving that it is possible to change the way we look at retail. Combining technology, emotion, and avant-garde design, the brand is dazzling us—both literally and figuratively.
Location
Gentle Monster
132 Rue du Temple
75003 Paris 3
Access
Metro 8 Saint-Sébastien - Froissart
Official website
www.gentlemonster.com
