JUL: The rapper opens a new pop-up store in Paris for 10 days

Fans of JUL are chomping at the bit! The renowned Marseille rapper is set to deliver two new concerts at the Stade de France this spring, almost a year to the day after his first show in the same Paris-region venue. This time, the dates are Friday, May 15 and Saturday, May 16, 2026.

But that's not the only news from Ovni. JUL also announces the release of a new studio album and the opening of a new pop-up store in Paris. The announcement was made on his social networks on May 10. And fans are already buzzing at the prospect of stepping into this ephemeral shop. But then, when and where will this pop-up store open?

It's right in the heart of the capital, specifically at 27 Boulevard Jules Ferry, in the 11th arrondissement, where this pop-up shop will welcome fans of JUL. So, what about the dates? The rapper's admirers can head there starting Friday, May 15, 2026, the day of the artist's first show. The pop-up store will remain open until Sunday, May 24, from 10 a.m. to 8 p.m.

So what can you expect inside this new "Jul Store Paris"? On his social feeds, JUL is teasing « the new D&P collection ». Expect T-shirts, hoodies, caps, socks, flip-flops, or even beanies from his D'Or et de Platine brand to go on sale. His new album, "Oubliez-moi", slated for release on May 15, will also be available on-site for the occasion.

• To be read
• What to do this long weekend in Paris and Île-de-France, May 8–10, 2026
• What to do in Paris this week, May 11–17, 2026: your guide to outings
• JUL in concert at the Stade de France in May 2025

Want to get a first look at these exclusives and new drops from "D'Or et de Platine"? Join us from May 15 to 24, 2026 in the 11th arrondissement to step into this "Jul Store Paris". For context, last year the rapper opened a pop-up shop inside Citadium in the 9th arrondissement.

In the meantime, we're handing you his single Parasite, taken from the opus "Forget Me":

Jul returns to the Stade de France in May 2026
Just one year after his huge concert at the Stade de France, Jul has announced his return to this legendary Parisian venue for two massive shows. See the Marseille-based rapper on stage at the Stade de France on Friday, May 15 and Saturday, May 16, 2026. We'll tell you more about when tickets go on sale. [Read more]