In Paris, as soon as November rolls around, the city doesn't just shiver... it sparkles. The boulevards light up with their first garlands, the squares welcome their Christmas trees, and the department stores take center stage by unveiling their Christmas window displays, an unmissable ritual that makes the hearts of young and old, Parisians and tourists alike, beat faster. Each inauguration is a real event, with entertainment, parades, and sometimes even celebrities on hand to kick things off.
These window displays tell real stories that captivate the imagination and catch the eye. From Printemps Haussmann to Galeries Lafayette Haussmann, BHV Marais to Bon Marché Rive Gauche and La Samaritaine, each store unveils its own magical world, making Paris sparkle at Christmas time.
A highlight of the season, they attract curious visitors who come to marvel, take photos, and share in the magic. It's worth the wait, but in the meantime, check out the calendar below for the 2025 Christmas window display openings at Parisian department stores, so you don't miss any of these sparkling and magical moments.
La Samaritaine's 2025 Christmas window displays put the ribbon at the heart of the holiday season.
For Christmas 2025, La Samaritaine is transforming into a huge gift waiting to be unwrapped. From November 5 to January 6, giant ribbons and swirls will snake their way from the grand staircase to the facade, while the iconic peacock will leave its fresco on the 5th floor to join in the fun and watch over your gifts. [Read more]
Printemps Haussmann is celebrating Christmas 2025 with a New York theme. A transatlantic crossing led by a merry band of dogs can be seen on Boulevard Haussmann in the 9th arrondissement. Come and feast your eyes from November 6, 2025, to January 4, 2026. [Read more]
For the holiday season, Le Bon Marché Rive Gauche is transforming into a Christmas market. Chalets, animated window displays, and sparkling garlands turn the department store into a village where you can stroll, discover, and fall in love with every stall. See you on Friday, November 7, 2025, at 4:30 p.m. for the window display unveiling! [Read more]
Galeries Lafayette unveils its 2025 Christmas decorations on Boulevard Haussmann in Paris with a beautiful inauguration ceremony attended by Clara Luciani! This year, illustrator Jeanne Detallante has designed the Christmas window displays and decorated the giant Christmas tree under the famous dome, from November 12, 2025, to December 31, 2025. [Read more]
Change of program on Rue de Rivoli. The Christmas window displays at BHV Marais are decked out in the theme "Rêverie de Noël" (Christmas Reverie) from November 18 to December 31, 2025, in the 4th arrondissement of Paris. The department store offers festive entertainment and gift ideas. Check out the pictures from the opening ceremony, which featured performances by Vincent Niclo and Vitaa. [Read more]
But also:
When Paris lights up, the magic extends to the Beaugrenelle glass roof. This year, the 15th arrondissement's shopping destination shines with a new brilliance, featuring a suspended Christmas tree co-designed by French fine jewelry house Mauboussin. [Read more]
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La Samaritaine's 2025 Christmas window displays put the ribbon at the heart of the holiday season.
Discover Printemps Haussmann's 2025 Christmas window displays, specially designed for New York and inaugurated by Diane Kruger.
Le Bon Marché's Christmas 2025 window displays: the (Bon) Marché de Noël - our photos
Christmas window displays and giant Christmas tree at Galeries Lafayette, inauguration in photos with Clara Luciani
The BHV 2025 Christmas window displays: the inauguration with Vincent Niclo and Vitaa in photos
Beaugrenelle's 2025 Christmas tree, co-designed by a French Haute Joaillerie Maison -photos
