It's official: the Journées Particulières LVMH will reopen their doors from October 16 to 18, 2026 for a highly anticipated sixth edition. In step with other luxury and beauty players like Kering or L’Oréal, which also lift the curtain on their backstage during Heritage Days, the sector is multiplying opportunities to showcase its know-how to the general public. At LVMH, the promise remains unchanged: to step into places usually closed to the public and discover the behind the scenes, at the very heart of making the icons.
Outings, exhibitions, pop-ups, and fashion/shopping deals in April 2026 in Paris and Île-de-France
En April 2026, fashion outings, exhibitions, pop-ups, and shopping steals will set Paris and Île-de-France buzzing. Between unmissable events, fresh discoveries, and great deals, every encounter is a must for fashion fans chasing novelty. This guide is your key to a super-stylish month! [Read more]
Designed in 2011 by Antoine Arnault, head of the Image & Environment division at LVMH, these haute couture open doors unlock the group’s most exclusive spaces: leather goods ateliers, couture houses, cellars, manufactories… temples of savoir-faire where hand, craft, and time shape luxury. Here, it unfolds unfiltered, close to the artisans, the materials, and the precision. The program offers a total immersion through guided tours, demonstrations, participatory workshops, exchanges, and an in-depth look at the trades that power the Houses’ heartbeat.
For 2026, the group picks up the thread with "Aux Racines du Rêve". A theme that anchors luxury in its fundamentals: from terroirs to textures, from traditions to gestures. Everything starts from the raw material to reach the final piece, in a journey where every step matters, from the first cut of the scissors to the emotion.
Buoyed by the success of 2022 — 200,000 visitors, 96 sites, 57 Houses across 15 countries — the event reinforces its international aura. For three days, the group unveils not only its creations but, above all, what it pursues with the highest standards: its know-how and crafts, embodied by more than 211,000 talents worldwide.
Details of the participating fashion houses will be unveiled soon. In October, luxury isn’t something you simply look at… it’s something you live and share.
Fashion may be a luxury, to be sure, but it’s not out of reach! From major vintage events to free couture exhibitions, and stylish happenings in quirky or iconic venues, this guide combs the capital to bring you the best fashion & shopping deals for April 2026! [Read more]
All the fashion houses celebrated in France during the previous edition:
Outings, exhibitions, pop-ups, and fashion/shopping deals in April 2026 in Paris and Île-de-France
Smart fashion and shopping deals in Paris and Île-de-France: what to do in April 2026?
