The Christmas window displays at BHV Marais transport us into a Christmas dreamland in 2025. Forget the enchanted world of Disney and make way for a new fairy tale imagined by the department store on Rue de Rivoli in Paris's 4th arrondissement.
The collaboration initially planned with Disneyland Paris, which was to feature "it's a small world" themed window displays and a pop-up store, has been canceled and will certainly be postponed, giving way to this new festive concept. From November 18 to December 31, 2025, the historic store in the Marais district will be lit up to celebrate the holiday season with a program full of surprises and excitement. Let's go and discover this new festive display that promises to make the eyes of young and old alike sparkle.
This year, BHV Marais presents its highlight to celebrate the holiday season under the theme of Christmas Reverie. The art of giving pleasure takes on its full meaning in this Parisian department store, which invites us to experience a year-end full of emotions. This Christmas 2025, imagined as a showcase, gives way to a profusion of generosity. Whether it's small gestures or big gifts, it's a time for sharing and dreaming. We love the idea of taking the time to try things out, immortalize the moment, let ourselves be charmed by the aisles, and make shopping as magical as Christmas itself.
Located at 52 Rue de Rivoli, opposite Paris City Hall, BHV Marais is celebrating its 169th anniversary this year. Founded in 1856 by François-Xavier Ruel, this iconic department store is an integral part of Parisian heritage. Since its creation, it has positioned itself as a benchmark and a true Parisian lifestyle destination where all styles come together to reveal the very essence of the French art of living. The magic of Christmas unfolds here with even greater force, as the place has a unique history that has thrilled Parisians for several generations.
Christmas kicked off at BHV onTuesday, November 18, 2025, with a lively opening night. A sound and light show illuminated the store's facade to mark the official launch of the season. There was a cello concert and singing performances by Vincent Niclo and Vitaa.
For the 2025 edition, BHV is offering a series of events and services designed to enrich the visitor experience. Santa's studio will be set up on the ground floor of the store from November 26 to December 24, every Wednesday, Saturday, and Sunday from 11 a.m. to 7 p.m. Children can immortalize a unique encounter with Santa Claus in his magical studio. It's a wonderful opportunity to bring home a memorable souvenir of this enchanted time of year.
The creative Christmas workshops allow you to let your imagination run wild and prepare for the holidays in a different way. They will take place on December 6, 13, and 14 on the ground floor of BHV Rivoli. On the same days, the store is organizing its exceptional Christmas Party with musical entertainment, tastings, and many other surprises. We love this program, which transforms shopping into a truly festive experience.
The hands-free shopping service makes life easier for visitors by allowing them to collect their purchases free of charge and pay for everything at once. As an option, you can even have your purchases delivered or be taken back to your hotel by taxi from the store (except BHV Parly 2, see conditions with advisors). A handy service when you're doing your end-of-year shopping.
From November 4 to December 31, 2025, BHV is partnering withthe Association Petits Princes to collect donations at the checkout. Founded in 1987 and recognized as a public utility, this association helps seriously ill children and teenagers fulfill their dreams. By living out their passions and making their dreams come true, these children find extra energy to fight their illness. Since its creation, the Association Petits Princes has made more than 10,000 dreams come true. We applaud this solidarity initiative, which gives meaning to the holiday season and allows everyone to contribute to a worthy cause while shopping.
BHV Parly 2, located in the Westfield Parly 2 shopping center in Versailles, also has its own Christmas program. The two stores compete in creativity to offer visitors a complete festive experience. Whether you're looking for gift ideas, decor inspiration, or simply a magical outing with your family, BHV is a must-see destination this season.
The BHV 2025 Christmas window displays can be seen from November 18 to December 31, 2025, at 52 Rue de Rivoli in the 4th arrondissement of Paris. The store is open Monday to Saturday from 10 a.m. to 8 p.m. and Sunday from 11 a.m. to 7 p.m. Admission is free and the Hôtel de Ville metro station (lines 1 and 11) is located nearby. To plan your visit, find all the information you need on the official BHV Marais website.
If you're looking for a great idea for an outing to soak up the Christmas atmosphere in Paris, don't miss the Christmas window displays at BHV Marais on the theme of Christmas Reverie. With entertainment, practical services, and a commitment to solidarity, the department store on Rue de Rivoli offers much more than just a shopping experience. It's a real immersion in the magic of the holidays, in the heart of a historic place that has continued to inspire Parisians for nearly 170 years.
To complete your festive stroll, we recommend checking out the other Christmas window displays in Parisiandepartment stores such as Galeries Lafayette and Le Bon Marché. You can also prolong the magic by visiting the Christmas markets in Paris or enjoying the Christmas lights in the capital. In short, there's everything you need to get into the holiday spirit and make the most of the most magical time of the year in Paris.
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Dates and Opening Time
Starts November 18, 2025
Location
BHV
14 rue du Temple
75001 Paris 1
Prices
Free
Recommended age
For all
Official website
www.lebhvmarais.fr
