The amps are firing up again on Boulevard Beaumarchais. In 2026, Paul Beuscher comes back to life at 27 Boulevard Beaumarchais, in the 4th arrondissement, with a mission to be more than a shop: a gathering point for musicians, halfway between a practice space, a meeting place, and a channel for transmission.
Founded in 1850, the house has supported several generations of artists. Initially known for its accordions, it later helped shape the history of French chanson with its sheet music editions, before becoming in the 1960s the first importer in France of Gibson, Fender and Marshall guitars. Jimi Hendrix tried his first guitars on French soil there; Édith Piaf, Serge Gainsbourg, Michel Polnareff, Prince, and Steve Lacy are among the names associated with this address that has become legendary.
For its comeback, the house isn’t content with simply hanging a few instruments on the walls. The space brings together a showroom of over 400 guitars, a library of 12,000 scores and music books, a luthier’s workshop, and a coworking area designed for music professionals. The idea? To try an instrument, get expert advice, have your guitar set up, work, or mingle with other musicians all in one place.
Music won't stay confined to the shelves. A stage will host intimate concerts, meet-and-greets, and masterclasses. And starting September 2026, nearly 900 m² of rehearsal studios will open in the basement, with spacious areas designed for bands and live projects.
After months of silence, one of the most iconic addresses in Parisian music finds its groove again. On Boulevard Beaumarchais, Paul Beuscher isn’t just reopening a shop: it’s a full-fledged a hub for musicians making its return to the Paris scene.
Location
Paul Beuscher
27-29 Boulevard Beaumarchais
75004 Paris 4
Official website
www.instagram.com
