LVMH's Private Days return on October 16, 17 and 18, 2026 with a simple idea: reveal luxury before it appears in the shop window. For three days, the public can discover the practices, materials and places where the Maison’s creations are made, repaired or told. A kind of Patrimoine Days version for LVMH, where you move from the finished product to its behind-the-scenes, from leather to stone, from perfume to archives.
But before setting foot in the workshops, you must first go through the reservation step. This year, the free spots go online in three waves, each dedicated to a different group of fashion houses. The first opening is scheduled for Thursday, September 24, 2026 at 2:00 PM.
This first wave brings together worlds, from fashion to jewelry, from perfume to gastronomy, not to mention culture and heritage. According to the Houses, you can step through the door of a workshop, observe a craft up close, access a rarely open space, or take part in an experience crafted especially for the event.
Slots will be offered subject to availability, and certain locations are likely to attract curious shoppers quickly.
The Journées Particulières 2026: Free visit to the current exhibition at the Louis Vuitton Foundation
At the Louis Vuitton Foundation, LVMH's Special Days drop in on the Gustave Fayet exhibition. From October 16 to 18, 2026, admission is free and visitors will also get a behind-the-scenes look at how it was conceived. [Read more]
The Journées Particulières 2026 in Paris: go behind the scenes at Bulgari's flagship on Place Vendôme
From gems to bags, Bulgari pulls back the curtain on its creations. From October 16 to 18, 2026, the Place Vendôme flagship will open its doors for free for LVMH's Journées Particulières. [Read more]
Les Journées Particulières 2026 in Paris: Free Italian pastry masterclasses at Cova
Cova unveils a few of its trade secrets from October 16 to 18, 2026. For LVMH’s Journées Particulières, the house’s pastry chefs will lead free masterclasses in Paris. [Read more]
The Journées Particulières 2026: Guerlain reveals its craftsmanship at 68 Champs-Élysées
At Guerlain, fragrance begins long before the first spritz. From October 16 to 18, 2026, LVMH’s Journées Particulières offer free access to the techniques and raw materials that shape the House’s universe. [Read more]
The Journées Particulières 2026: Guerlain makes an exceptional opening of its Sublime Reserve.
What if you take a rare peek inside Guerlain’s archives? From October 16 to 18, 2026, the Reserve des Sublimes—normally closed to the public—will open its doors for free as part of LVMH’s Journées Particulières. [Read more]
The Journées Particulières 2026 in Paris: Celine opens its couture workshops for the first time
For the first time, CELINE opens its ready-to-wear ateliers to the public in Paris. Mark your calendars for October 16–18, 2026, for a free tour organized as part of LVMH’s Journées Particulières. [Read more]
The Journées Particulières 2026 in Paris: Berluti opens the doors to its bespoke shoemaking workshop.
Before it ever touches the pavement, a Berluti shoe passes through many hands. From October 16 to 18, 2026, Journées Particulières will let you trace its making in the Paris bespoke workshop of the Maison. Don’t miss the opening of reservations on Thursday, September 24, 2026. [Read more]
The Journées Particulières 2026 in Paris: gourmet masterclasses at La Grande Épicerie
Du salé au sucré, La Grande Épicerie de Paris rolls up its sleeves for Journées Particulières 2026, October 16–18. Culinary and pastry masterclasses, emblematic recipes, chocolate and a behind-the-scenes look at the workshops: the house’s chefs reveal their expertise and the secrets of their craft. [Read more]
Les Journées Particulières 2026 in Paris: the editorial team of the Les Échos-Le Parisien Group opens its doors
What goes on before a story hits the front page? From October 16 to 18, 2026, the Les Échos-Le Parisien Group invites the public into its Paris newsroom for Journées Particulières, to discover the roles, methods, and conversations that shape the news. [Read more]
The Journées Particulières 2026 in Paris: go behind the scenes of the Babel show at Le Bon Marché
Le Bon Marché Rive Gauche opens Babel’s backstage for Journées Particulières 2026, October 16–18. Around this nocturnal spectacle, the department store offers the public an unprecedented chance to meet the people who conceived and bring this creation to life. [Read more]
Dates and Opening Time
On September 24, 2026
Starts at 02:00 p.m.
Prices
Free
Official website
www.lvmh.com
